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Educate parents and young adults in practical money matters

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Mindful of Your Money

June 17, 2022 By Dina Isola

The basic tenets of supply and demand apply to more than just prices, but rather extends to how we value things. When life is good, supply is plentiful, and resources become cheap – we might become wasteful because we have the luxury of knowing there’s more where that came from. Conversely, the same can be true when supplies are scarce. Think back to the beginning of the pandemic, when toilet paper was a coveted item and people paid a premium just to get a few rolls. It’s only natural to Read on...

Shoot the Inner, Sitting Duck

November 19, 2017 By admin 1 Comment

  My last post, "Nailing Financial Predators,"  may have left some feeling like an easy mark.  But what if we could take our six natural human responses to persuasion and make them work in our favor?  Well, we can.  Here are some ideas on how to proactively take charge and shoot that inner, sitting duck: 1. Authority - If we respond to the perception that someone has expertise or power over us, it's best to make sure that that reverence is actually warranted before heeding their advice.  Read on...

Matters of the Heart

June 6, 2017 By admin 4 Comments

I learned, at a fairly young age, that life can change as quickly as it takes a heart to beat. It was the day before Thanksgiving, 1973, when my father suffered a heart attack.  He was 56 and I was 8. As the sole breadwinner, I am sure all the worries he had about caring for his wife and seven kids (four of whom were minors) were pinging in his head, keeping time with his rapid pulse rate. Thankfully, after several weeks in the hospital, he was allowed to come home in time for Christmas.  Read on...

When Helping is Hurting

July 15, 2014 By Dina Isola Leave a Comment

I gave a presentation to a group of sixth graders and asked an innocent question, “Who here earns money?” As I expected there were those who mowed lawns, babysat, shoveled snow, folded laundry, etc. to earn cash. These kids weren’t “working papers” ready, and they took great pride in earning their own money – and not too surprisingly, they seemed to be more discriminating on how they spent it, and had a solid understanding of what was an item or service that they needed versus something they Read on...

Dina Isola

Since 2002, Dina Isola has worked closely with investors, hearing their concerns. Drawing on her experiences and challenges, Real$martica was born, which focuses on making personal finance issues relatable to women, children and families and educating investors to make informed decisions. A contributor to A Teachable Moment, she is a client relations specialist at Ritholtz Wealth Management. She also serves on Stony Brook Children’s Hospital Task Force.

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Recent Articles

  • Mid-Year Pump
  • Break Free
  • Lazy Discipline
  • Mindful of Your Money
  • Stop Apologizing, Start Accepting
  • Reaching Your Financial Resolutions in 3 Easy Steps
  • When I Find Myself in Times of Trouble
  • Time to Think

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